Apricot Capital marks its first anniversary.
We are thankful to all our employees, partners and customers for being with us.
In a comprehensive interview with the Economic Journalists Club, Apricot Capital Executive Director, Vachik Gevorgyan, explores the ongoing transformation of Armenia’s financial sector and the strategic shift from traditional savings toward a diversified investment culture.
Lena Gyulkhasyan, Head of Marketing at Apricot Capital, was a guest on Armenia TV’s morning program Bari Luys. During the interview, she spoke about why Apricot Capital initiated and supported the Armenian translation of Morgan Housel’s global bestseller, The Psychology of Money — emphasizing the importance of financial literacy in Armenia.
Interest in financial literature is growing, as demonstrated by the success of Morgan Housel's book “The Psychology of Money”, which was recognised as one of the best-selling books in Armenia in July 2025. The Armenian translation of the book, released in May 2025, was made possible through a collaboration between Newmag Publishing House and Apricot Capital, the investment company that initiated and financed the translation.
This page was last updated 28.08.2023 15:20
